Sweet Simplicity
Whole Earth Sweetener Co., Chicago, IL, has introduced Sweet Simplicity zero-calorie sweetener. Made from erythritol, an all-natural sugar alcohol found in grapes, pears and even some soy products, and fructose, found in a variety of fruits and honey, and natural flavors, Sweet Simplicity’s great taste differentiates it from other sweeteners on the market. It contains no preservatives, artificial flavors or colors, and its ingredients are non-GMO.